Privacy Policy

This policy describes the way we collect, hold, use and store your personal information.

What is personal information?

Personal information is information or an opinion about an identified individual, or an individual who is reasonably identifiable whether the information or opinion is true or not, and whether the information is recorded in a material form or not.

What personal information we collect

The types of information we collect and hold about you include your name, email address, where in Australia you live, and what club you support.

Why we collect your personal information

We will only collect personal information where it is reasonably necessary for one or more of our functions or activities.

We collect personal information to allow us to:

  • communicate with you on issues of interest and concern to AFL fans;
  • provide you with information about the AFL Fans Association; 
  • provide you with information about current and upcoming surveys, projects and campaigns;
  • communicate with you in relation to the AFL Fans Association AGM;
  • communicate with nominees and winners in the AFL Fans Association Awards; and
  • respond to your questions, comments or complaints.

We won't use or disclose your personal information for any secondary purpose, unless:

  • that secondary purpose is related to the primary purpose for which we collect that information and you would reasonably expect the disclosure in the circumstances; or
  • you have given us your consent.

We will not provide your personal information to third parties for direct marketing purposes.

If you do not or are unable to provide us with the requested personal information, we may not be able to provide you with the information or services set out above.

How we collect and hold personal information

We collect personal information you provide to us through our website, through the AFL Fans Association social media accounts, over the phone, by email or in person at AFL games.

For example, when you send an email to us or give us information over the phone, we may retain this in order to respond to your enquiry.

We hold personal information in our electronic records or in those of our third party cloud computing service provider.

How we make sure your personal information is protected

Irrespective of whether personal information is stored electronically or in hard copy form, we take reasonable steps to protect the personal information we hold from misuse, interference and loss and from unauthorised access, modification or disclosure.

Personal information is held only for as long as the personal information remains relevant to the purpose for which it was collected.

Access and correction

We'll take all reasonable steps to ensure any personal information we collect, use or disclose is up to date and accurate.

If you believe personal information we hold about you is not up to date or accurate, you may ask us to correct it. You may ask us to provide you with details of the personal information we hold about you, and copies of that information. We will respond to your request and attempt to provide you with the data within 30 days of receipt of your request.

Please direct all requests for access and correction to our Privacy Officer (contact details below). If we refuse to provide you with access or refuse to correct your personal information, we will provide you with written reasons for our refusal.

Even if you don't submit a request, if we are satisfied that, having regard to the reasons for which we hold your personal information, that personal information is inaccurate, incomplete, out-of-date, irrelevant or misleading, we may take reasonable steps to correct that information.

Changes to this policy

Please note that this Privacy Policy may change from time to time. The amended policy will be published on this website.


Enquiries or concerns about privacy matters, including complaints about how we handle your personal information should be made in writing to our Privacy Officer (contact details below). We will respond to all queries as quickly as possible.

Contact our Privacy Officer:

Attn: The Privacy Officer